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In recent years, with the change of consumer habits and the development of the 5G environment, all generations are increasingly relying on electronic technology. This time, it also focuses on how innovative products can improve the lives of people everywhere. Participants can also experience global The brand's new technologies are mainly exhibited on themes of sustainable development, virtual world, electric vehicles, transportation, digital health and so on!
Do I need digital transformation? This article will introduce you to digital transformation, and at the same time, let you understand the advantages of digital transformation with two major digital transformation cases at home and abroad, and provide well-known digital transformation professional units to seize the opportunity of transformation!
How can traditional industries better reduce operating costs and increase profits? Of course, digital technology is indispensable! How to make good use of digital technology to solve corporate marketing problems, and at the same time meet the expectations of enterprises and customers, and jointly create economic value, which requires professional assistance.
As early as 2014, Marc Pritchard, the international brand manager of P&G, said: "The generation of digital marketing is over!" But today, after seven years, why is the discussion in Taiwan's marketing circles only about digital marketing? Hurry up and stop reading other articles talking about digital marketing. This article will introduce you directly to Level Up to see what is a super-evolutionary version of digital marketing: "Intelligent Marketing"!
Taiwan has been undergoing industry transformation over 20 year, in which you will see one specific type of new business model rising: TOURISM FACTORY! The makeover, the interactive AR/VR activities, and heart-warming tour all bring the traditional factory into a customer-centered market now! And here we are going deep into the digital transformation side of tourism factory and show some successful examples to inspire you!
Electric vehicles have driven the trend of self-driving cars, and manufacturers in various countries have actively invested in product development to upgrade self-driving cars. Self-driving car improves the convenience of life and avoid man-made disasters. Self-driving cars seem to be perfect, but there are hidden worries about life safety behind them.
Environmental protection awareness has risen, such as sustainable environmental development, energy saving and carbon reduction. Governments and global companies are committed to creating an environmentally friendly lifestyle.Bureau of Standards, Meterology, and Inspection, M.O.E.A (BSMI) will launch the "Come on! New Generation of Green Energy!" in the 2021 Energy Taiwan to explain to business owners and the public the relevant standard verification of renewable energy certification. At the same time, a panoramic 360° online exhibition was specially created to create a green energy island with the image of the island of Taiwan. The five carefully crafted realistic exhibition booths on the island allow participants to understand the energy transformation process of the Standards Inspection Bureau in a relaxed and immersive experience.
In 2020, due to the impact of the global epidemic, the overseas exhibition was temporarily cancelled. The online exhibition plan was urgently provided at the exhibition. When Taiwanese companies were taking a wait-and-see approach, MPI Thermal (a division of MPI Corporation) quickly decided to digitalize marketing and build a building exclusively for its own online exhibition.
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